What is Business Psychology?

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What is Business Psychology?

Businesses are run by people. To run a business successfully, you need to understand the people you work with, help them develop, keep them motivated, and find ways to get the most out of them.

Business Psychology picks up right here, being on the crossing between human psychology and business administration in order to improve the productivity, efficiency and culture of businesses as well as the working environment for employees.

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What does a Business Psychologist do?

Business psychologists understand the relationships between psychology and economics. Therefore, they play an important role in helping companies better understand their customers and employees. Their responsibilities within an organization consist of studying and optimizing the workplace, motivating and helping employees and facilitating the day-to-day business.

Some examples of their work activities are:

  • improving the efficiency of a business and developing a well-functioning organizational structure;
  • ensuring that employees enjoy their work, resulting in better productivity, performance and motivation;
  • ensuring that the workplace is a safe and diverse place that promotes employee wellbeing;
  • assisting in building teams by participating in the hiring process of new employees.
"Great leaders do not rely on technique - they are successful because they are able to understand people, their needs, values and emotions. A degree in Business Psychology will equip you for successfully navigating the challenges of our global world."
Christine Fitzgerald,
Program director Business Psychology

What can I do with a Business Psychology degree?

There are many different career paths for professionals with a business psychology degree. Business psychologists may work in large as well as small organizations across private, public and nonprofit sectors.

Most common career directions of graduates with a business psychology degree are:

  • Organizational development
  • Human resources (HR) and recruitment
  • Business coaching
  • Change management

Graduated business psychologists often progress into a role of:

  • Organizational psychologist
  • Human resources manager
  • Management consultant
  • Recruitment specialist
  • Employee retention consultant
  • Professional development coach
  • Change management specialist
  • Business coach

In general, large companies offer business psychologists far more opportunities than smaller ones. Especially since large companies deal with topics that are less common in smaller companies, such as: diversity management, corporate social responsibility or change management, which often require business psychologists.

what is business psychology

Why study Business Psychology at Haarlem Campus?

 

While studying our bachelor’s (BSc) business psychology on the Haarlem campus, you will develop all the skills and knowledge needed to help a company perform using its most important asset: people.

Our four-year program will provide you with business-related competencies, as well as advanced knowledge of psychology, with topics ranging from human resource management and marketing to change management processes and the impact of digital technologies.

 

Course modules

The business-focused modules in our program focus on:

  • Entrepreneurship
  • Organizational Development
  • Digital Marketing
  • Strategic Management & Leadership
  • Intercultural Management
  • Innovation Management.

 

The psychology-focused modules in our program cover:

  • Organizational Psychology
  • Cognitive Psychology
  • Social Psychology
  • Personal Psychology
  • Research Methods.
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Student Advisor Georgias philosophy towards studying and liking something. Do you agree?⁠
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#studygram #internationalstudy #students #highereducation #motivation #studying #studentadvisor
Student Advisor Georgias philosophy towards studying and liking something. Do you agree?⁠ ⁠ -⁠ -⁠ -⁠ ⁠ #studygram #internationalstudy #students #highereducation #motivation #studying #studentadvisor
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Student Advisor Georgia talking about her philosophy towards studying. Do you agree with it?⁠
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#studygram #interested #studyadvice #forstudents #students #studyinholland #studentadvice
Student Advisor Georgia talking about her philosophy towards studying. Do you agree with it?⁠ ⁠ -⁠ -⁠ -⁠ ⁠ #studygram #interested #studyadvice #forstudents #students #studyinholland #studentadvice
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Our Student Advisor Georgia giving insights on first time university students coming to study abroad.⁠
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Our Student Advisor Georgia giving insights on first time university students coming to study abroad.⁠ ⁠ Do you agree?⁠ ⁠ -⁠ -⁠ -⁠ ⁠ #reels #studygram #internationaloffice #internationalstudy #highereducation #studyinholland #haarlem #studentlife #student
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Thinking of what to visit on your first days in the Netherlands? We have you covered with 4 excellent places!⁠
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Thinking of what to visit on your first days in the Netherlands? We have you covered with 4 excellent places!⁠
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#visit #visitholland #studyinholland #studygram #netherlands #highereducation #amsterdam #nederland
Thinking of what to visit on your first days in the Netherlands? We have you covered with 4 excellent places!⁠
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#visit #visitholland #studyinholland #studygram #netherlands #highereducation #amsterdam #nederland
Thinking of what to visit on your first days in the Netherlands? We have you covered with 4 excellent places!⁠
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#visit #visitholland #studyinholland #studygram #netherlands #highereducation #amsterdam #nederland
Thinking of what to visit on your first days in the Netherlands? We have you covered with 4 excellent places!⁠
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#visit #visitholland #studyinholland #studygram #netherlands #highereducation #amsterdam #nederland
Thinking of what to visit on your first days in the Netherlands? We have you covered with 4 excellent places!⁠ ⁠ -⁠ --⁠ -⁠ ⁠ #visit #visitholland #studyinholland #studygram #netherlands #highereducation #amsterdam #nederland
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The real world needs real-world capabilities. Agree or disagree?⁠
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The real world needs real-world capabilities. Agree or disagree?⁠ ⁠ -⁠ --⁠ -⁠ ⁠ #studygram #highereducation #bachelorstudy #internationalstudy #studyinholland #forstudents #futureproof
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Being an international student is something to be proud of. Do you agree. Let's discuss it in the comments!⁠
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Being an international student is something to be proud of. Do you agree. Let's discuss it in the comments!⁠ ⁠ -⁠ -⁠ -⁠ ⁠ #reels #shortclip #Internationalstudent #studygram #studyinholland #forstudents #proud #international
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As the new school year starts, an obvious thing to know is how to get from your accommodation to school. ⁠
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Save this post as it will come in handy!⁠
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#directions #studentlife #studygram #accommodation #highereducation #studyinholland #gettoschool #9292
As the new school year starts, an obvious thing to know is how to get from your accommodation to school. ⁠ ⁠ Save this post as it will come in handy!⁠ ⁠ -⁠ -⁠ -⁠ ⁠ #directions #studentlife #studygram #accommodation #highereducation #studyinholland #gettoschool #9292
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Get to know one of our program directors Pier Wouda. He is in charge of Creative Media and you will see him around Haarlem Campus!⁠
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#meettheteam #meet #team #highereducation #studyinholland #studygram #haarlemcampus #teachers
Get to know one of our program directors Pier Wouda. He is in charge of Creative Media and you will see him around Haarlem Campus!⁠
⁠
--⁠
---⁠
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#meettheteam #meet #team #highereducation #studyinholland #studygram #haarlemcampus #teachers
Get to know one of our program directors Pier Wouda. He is in charge of Creative Media and you will see him around Haarlem Campus!⁠
⁠
--⁠
---⁠
--⁠
#meettheteam #meet #team #highereducation #studyinholland #studygram #haarlemcampus #teachers
Get to know one of our program directors Pier Wouda. He is in charge of Creative Media and you will see him around Haarlem Campus!⁠
⁠
--⁠
---⁠
--⁠
#meettheteam #meet #team #highereducation #studyinholland #studygram #haarlemcampus #teachers
Get to know one of our program directors Pier Wouda. He is in charge of Creative Media and you will see him around Haarlem Campus!⁠
⁠
--⁠
---⁠
--⁠
#meettheteam #meet #team #highereducation #studyinholland #studygram #haarlemcampus #teachers
Get to know one of our program directors Pier Wouda. He is in charge of Creative Media and you will see him around Haarlem Campus!⁠ ⁠ --⁠ ---⁠ --⁠ #meettheteam #meet #team #highereducation #studyinholland #studygram #haarlemcampus #teachers
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Georgia talking about her middle school experience. Who can relate?⁠
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Georgia talking about her middle school experience. Who can relate?⁠ ⁠ -⁠ -⁠ -⁠ ⁠ #shorts #reels #shortclip #highschool #badstudent #studysuccess #internationalstudy #studygram #studyinholland
3 weeks ago
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Our Student Advisor Georgia speaking about coming to study abroad.⁠
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#studyabroad #studentadvisor #studygram #studyinholland #study #travel #lifechanging
Our Student Advisor Georgia speaking about coming to study abroad.⁠ ⁠ -⁠ --⁠ -⁠ ⁠ #studyabroad #studentadvisor #studygram #studyinholland #study #travel #lifechanging
3 weeks ago
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10/14
With the school year approaching, let's go through some quick trivia about the building we have our school in. Swipe left to see the story of the Koepel.⁠
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It is not just us, but a dozen or so innovative startups ready to change the world in a small way or big way. You will meet a lot of them throughout your student journey.⁠
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#koepel #haarlem #innovationhub #studyinholland #studygram #highereducation #studentlife⁠
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With the school year approaching, let's go through some quick trivia about the building we have our school in. Swipe left to see the story of the Koepel.⁠
⁠
It is not just us, but a dozen or so innovative startups ready to change the world in a small way or big way. You will meet a lot of them throughout your student journey.⁠
⁠
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-⁠
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#koepel #haarlem #innovationhub #studyinholland #studygram #highereducation #studentlife⁠
⁠
With the school year approaching, let's go through some quick trivia about the building we have our school in. Swipe left to see the story of the Koepel.⁠
⁠
It is not just us, but a dozen or so innovative startups ready to change the world in a small way or big way. You will meet a lot of them throughout your student journey.⁠
⁠
-⁠
-⁠
-⁠
⁠
#koepel #haarlem #innovationhub #studyinholland #studygram #highereducation #studentlife⁠
⁠
With the school year approaching, let's go through some quick trivia about the building we have our school in. Swipe left to see the story of the Koepel.⁠
⁠
It is not just us, but a dozen or so innovative startups ready to change the world in a small way or big way. You will meet a lot of them throughout your student journey.⁠
⁠
-⁠
-⁠
-⁠
⁠
#koepel #haarlem #innovationhub #studyinholland #studygram #highereducation #studentlife⁠
⁠
With the school year approaching, let's go through some quick trivia about the building we have our school in. Swipe left to see the story of the Koepel.⁠ ⁠ It is not just us, but a dozen or so innovative startups ready to change the world in a small way or big way. You will meet a lot of them throughout your student journey.⁠ ⁠ -⁠ -⁠ -⁠ ⁠ #koepel #haarlem #innovationhub #studyinholland #studygram #highereducation #studentlife⁠ ⁠
4 weeks ago
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When you are coming to Haarlem for the first time as an international student, these 3 food places will have your mouth salivating and are worth visiting multiple times.⁠
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#haarlem #netherlands #top3 #food #studygram #studyinholland #highereducation #studentadvice #foodgram
When you are coming to Haarlem for the first time as an international student, these 3 food places will have your mouth salivating and are worth visiting multiple times.⁠
⁠
-⁠
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#haarlem #netherlands #top3 #food #studygram #studyinholland #highereducation #studentadvice #foodgram
When you are coming to Haarlem for the first time as an international student, these 3 food places will have your mouth salivating and are worth visiting multiple times.⁠
⁠
-⁠
-⁠
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#haarlem #netherlands #top3 #food #studygram #studyinholland #highereducation #studentadvice #foodgram
When you are coming to Haarlem for the first time as an international student, these 3 food places will have your mouth salivating and are worth visiting multiple times.⁠
⁠
-⁠
-⁠
-⁠
⁠
#haarlem #netherlands #top3 #food #studygram #studyinholland #highereducation #studentadvice #foodgram
When you are coming to Haarlem for the first time as an international student, these 3 food places will have your mouth salivating and are worth visiting multiple times.⁠ ⁠ -⁠ -⁠ -⁠ ⁠ #haarlem #netherlands #top3 #food #studygram #studyinholland #highereducation #studentadvice #foodgram
4 weeks ago
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Future looks bright!⁠
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#robertgreene #skills #creativity #studentlife #internationalstudy #futureproof #hardskills #softskills
Future looks bright!⁠ ⁠ -⁠ -⁠ -⁠ ⁠ #robertgreene #skills #creativity #studentlife #internationalstudy #futureproof #hardskills #softskills
1 month ago
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13/14
We have 1 month to go till our opening and let's take a moment to remember where we have come from (swipe left to see our memories).⁠
⁠
From getting our first accreditation to now having over 65 students starting this October, we are more proud than ever of the journey. It was tough and fun but we did it and we will continue to do it.⁠
⁠
See you in October! - Everyone at Haarlem Campus
We have 1 month to go till our opening and let's take a moment to remember where we have come from (swipe left to see our memories).⁠
⁠
From getting our first accreditation to now having over 65 students starting this October, we are more proud than ever of the journey. It was tough and fun but we did it and we will continue to do it.⁠
⁠
See you in October! - Everyone at Haarlem Campus
We have 1 month to go till our opening and let's take a moment to remember where we have come from (swipe left to see our memories).⁠
⁠
From getting our first accreditation to now having over 65 students starting this October, we are more proud than ever of the journey. It was tough and fun but we did it and we will continue to do it.⁠
⁠
See you in October! - Everyone at Haarlem Campus
We have 1 month to go till our opening and let's take a moment to remember where we have come from (swipe left to see our memories).⁠
⁠
From getting our first accreditation to now having over 65 students starting this October, we are more proud than ever of the journey. It was tough and fun but we did it and we will continue to do it.⁠
⁠
See you in October! - Everyone at Haarlem Campus
We have 1 month to go till our opening and let's take a moment to remember where we have come from (swipe left to see our memories).⁠
⁠
From getting our first accreditation to now having over 65 students starting this October, we are more proud than ever of the journey. It was tough and fun but we did it and we will continue to do it.⁠
⁠
See you in October! - Everyone at Haarlem Campus
We have 1 month to go till our opening and let's take a moment to remember where we have come from (swipe left to see our memories).⁠ ⁠ From getting our first accreditation to now having over 65 students starting this October, we are more proud than ever of the journey. It was tough and fun but we did it and we will continue to do it.⁠ ⁠ See you in October! - Everyone at Haarlem Campus
1 month ago
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