Difference between Psychology and Business Psychology

Blog by Haarlem Campus

study in holland

Psychology is letters A to Z. Business Psychology is the letters L M N O P.

We have all heard about psychology, many people study it. It discusses humans and brains and why we purchase “buy 1 get 1 free” cheesecake. But there is also an important side which is business and how people behave in those environments. But how is it different from a regular psychology study? Why is it more important today than ever? 

To understand business psychology better, we asked our Business Psychology program director Christine Fitzgerald to explain the key differences between a normal psychology study you would find and Haarlem Campus’ Business Psychology bachelors.

 

Business psychology is:

  • More focused in key aspects of psychology like human behaviour in the work environment;
  • It is specialised rather than generalised (you don’t learn about all pizza, you learn about pepperoni pizza and margarita pizza)
  • You actually apply the theory in a real life situation through case studies and exercises, theory with the angle of how do we apply this;
  • You don’t just learn about all personality types and human characteristics, but which personality type fits with a certain job or industry;
  • Focused on change management (how to better yourself and the team around you), human resources (HR) and marketing (what triggers customers to purchase or look at your product).

Normal psychology is:

  • More clinical focused;
  • Broad and surface level (it is like trying to cram 5L of water into a 2L bottle);
  • Theory focused, no practise;
  • General first and the specialisation (lots of fields to specialise in);
  • Exams on exams on exams.

So these are the differences between a normal clinical psychology study and our Business Psychology study. Thanks to Christine for helping us out and making sure we know well why we “buy 1 get 1 free” – people like free stuff. 

If you are interested in exploring Business Psychology, you can more read about it here:

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We are still high on life, pinching ourselves to know it is for real. Thank you for everyone who came, thank you for everyone who supported us, and thank you for being you! Onwards and upwards towards the future!⁠
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Some snap shots of our first introduction day⁠
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We are still high on life, pinching ourselves to know it is for real. Thank you for everyone who came, thank you for everyone who supported us, and thank you for being you! Onwards and upwards towards the future!⁠
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Some snap shots of our first introduction day⁠
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Podcast with our Business Psychology lecturer Stijn Schenk is dropping first week of October!⁠ ⁠ We discuss his experience as a student, his profession and passion to bring more awareness to sexual violence and much more. ⁠ ⁠ -⁠ -⁠ -⁠ ⁠ #podcast #highereducation #sexualviolence #studygram #studyinholland #internationalstudies #psychology #sociology
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Get to know one of our program directors Pier Wouda. He is in charge of Creative Media and you will see him around Haarlem Campus!⁠
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#meettheteam #meet #team #highereducation #studyinholland #studygram #haarlemcampus #teachers
Get to know one of our program directors Pier Wouda. He is in charge of Creative Media and you will see him around Haarlem Campus!⁠
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#meettheteam #meet #team #highereducation #studyinholland #studygram #haarlemcampus #teachers
Get to know one of our program directors Pier Wouda. He is in charge of Creative Media and you will see him around Haarlem Campus!⁠
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#meettheteam #meet #team #highereducation #studyinholland #studygram #haarlemcampus #teachers
Get to know one of our program directors Pier Wouda. He is in charge of Creative Media and you will see him around Haarlem Campus!⁠ ⁠ --⁠ ---⁠ --⁠ #meettheteam #meet #team #highereducation #studyinholland #studygram #haarlemcampus #teachers
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With the school year approaching, let's go through some quick trivia about the building we have our school in. Swipe left to see the story of the Koepel.⁠
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It is not just us, but a dozen or so innovative startups ready to change the world in a small way or big way. You will meet a lot of them throughout your student journey.⁠
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#koepel #haarlem #innovationhub #studyinholland #studygram #highereducation #studentlife⁠
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With the school year approaching, let's go through some quick trivia about the building we have our school in. Swipe left to see the story of the Koepel.⁠
⁠
It is not just us, but a dozen or so innovative startups ready to change the world in a small way or big way. You will meet a lot of them throughout your student journey.⁠
⁠
-⁠
-⁠
-⁠
⁠
#koepel #haarlem #innovationhub #studyinholland #studygram #highereducation #studentlife⁠
⁠
With the school year approaching, let's go through some quick trivia about the building we have our school in. Swipe left to see the story of the Koepel.⁠
⁠
It is not just us, but a dozen or so innovative startups ready to change the world in a small way or big way. You will meet a lot of them throughout your student journey.⁠
⁠
-⁠
-⁠
-⁠
⁠
#koepel #haarlem #innovationhub #studyinholland #studygram #highereducation #studentlife⁠
⁠
With the school year approaching, let's go through some quick trivia about the building we have our school in. Swipe left to see the story of the Koepel.⁠ ⁠ It is not just us, but a dozen or so innovative startups ready to change the world in a small way or big way. You will meet a lot of them throughout your student journey.⁠ ⁠ -⁠ -⁠ -⁠ ⁠ #koepel #haarlem #innovationhub #studyinholland #studygram #highereducation #studentlife⁠ ⁠
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